NOT CONVENTIONAL PACKAGING

2011-03-09

P-one use his crativity to cover the bottle of Tenuta 2 Castelli, the cardboard packaging, follow the shape of the bottle, to highlight. The packaging is then covered with a matte polypropylene container.



To celebrate the release of their first Magnum, we have designed a display with a number one shape, which contains and
highlight the bottle.


We also designed an original shopper that replaces the traditional containers for wine transport. A cardboard frame holds the bottles locked safe, while allowing the display. The frame fits perfectly into a matte polypropylene bag.